May 4-5 2008
Moscone Center
San Francisco, CA

Selling for Founders

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Founders often talk of bootstrapping. How about bootstrapping by not having Citibank, Capital One and Chase not act like your 21% APR VC?! Well, you can do that by generating sales for your business.

Some ideas include

- getting away from affiliate programs by adding value to your shitake lead

- getting on the phone to pitch your concept

- MPAF (Multiple Party Agenda Fulfilment) to chart a win-win for five or six parties simultaneously

- Selling the ceo’s ass’t

- Getting the right person to pitch

- Hacking the company directory for someone to sell to

- Leaving a vm that gets immediate call backs

- Setting aside the possibility of sales failure by SSG ‘second supplier gambit’ [second supplier gambit]

40% of the time will be Q

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